The New Balance absorb line of running shoes is designed to maximize cushioning and support. Abzorb(r), a foam-based polymer, is the company’s proprietary cushioning. It disperses shocks and displaces energy at impact. This reduces shock transfer through the shoe, which can cause back and heel pain.
New Balance’s absorb line is made up of a variety materials that provide great comfort and a great fit. It is lightweight and has a durable, breathable top. The New Balance absorb line is designed to be comfortable and help you run more efficiently. The absorb line’s high-quality materials are made of natural, renewable resources and will last for a long time.
The absorb line has an impressive history. The New Balance 999 has been a legendary, award-winning running shoe since its inception in 1996. In addition to its iconic cushioning, this line has seen several evolutionary changes. The 999 series added a metatarsal pad to your forefoot and a section ABZORB under the heel. The upper was designed with intricate detail to help support the foot during a run.
The ENCAP technology was first used in the 990 series of shoes, which were designed for high-performance running. This technology contained EVA foam in the midsole to prevent the shoe from losing its shape. The result was a running shoe that is springy and made in USA by New Balance.
New Balance introduced the 990v3 in 2012 as the OG 990 was nearing its 30th birthday. New Balance introduced the 990v3 in 2012, which included a mesh between pigskin panels and perforations to increase breathability. Its utilitarian design reflected its urban aesthetic, while the N logo was incorporated in the tongue for an extra pop of color. The technology was essentially unchanged despite the updated design.
