Every year, Rae Dunn releases new designs in response to various holidays, including the holiday season. These limited-edition collabs are marketed through a variety of means, including social media and celebrity exposure. The scarcity principle is one that Supreme uses to its advantage, as the company uses the idea to create wholesome hype and brand loyalty.
The pottery that is available from Rae Dunn is recognizable and popular among fans and collectors alike. The company has been mass-producing Rae Dunn wares since 2003, and the brand has become increasingly popular in recent years with the help of HGTV’s “modern farmhouse” aesthetic. Rae Dunn is now sold at many mass-market retailers, including HomeGoods, TJ Maxx, and Marshalls. Rae Dunn’s pottery is so popular, that fans and collectors often stand in line before a store opens.
In addition to being collectible and functional, Rae Dunn merchandise is incredibly affordable. While Rae Dunn merchandise can be found at mass retailers, it still gives off a handcrafted aesthetic that is affordable and reflects one’s personality. This has created a community of collectors, resellers, and fans around Rae Dunn.
Rae Dunn’s Stem Print collection features functional details. Made of durable stoneware, the collection features trendy lettering techniques and dishwasher-safe materials. The versatile collection is perfect for everyday use. Rae Dunn’s Stem Print collection combines practicality with stylishness.
Rae Dunn pottery has become extremely popular, especially in the United States. The company also has an online presence. You can purchase Rae Dunn pottery from any number of online retailers. You can even find Rae Dunn collectors on Facebook and resale sites. These individuals have their own shorthand and practices for describing Rae Dunn pottery.