The Spurs are a professional basketball team based in San Antonio, Texas. Fans of the team are welcome to wear any color jersey and feel like part of the community. The organization works to foster an inclusive environment, recognizing the different cultures in the city. In this way, Spurs fans are able to represent themselves while also representing their city.
Many of the team’s new uniforms feature cultural expressions. A recent jersey featured the Fiesta colors in honor of the Battle of San Jacinto and Alamo heroes. The new jerseys will allow fans to wear their new gear to the Battle of the Flowers parade. Fans are encouraged to wear the new jerseys in celebration of Hispanic Heritage Month.
While the Spurs aren’t likely to be competitive in the next season, the new uniforms are likely to be well received by fans. Fans won’t be able compete with the Golden State Warriors but they will be able wear some great jerseys throughout the season. The new uniforms will hopefully help the Spurs get back to competitive mode in years to come.
Self Financial, a credit-building financial technology company, will sponsor the new jersey patch. The Spurs will also acquire an equity stake in Self Financial. This sponsorship marks the first ever partnership between an NBA team, and a private financial company. In addition, Self Financial will also become a sponsor of the team’s practice jerseys and warm-up shooting shirts.
The San Antonio Spurs unveiled their “Statement Edition” uniforms. These uniforms feature the team’s 50th anniversary, Latino culture and other themes. The team will wear five uniforms throughout the 2022-23 season. These will be the Statement Edition, City Edition, and Classic Edition. Fans have mixed reactions to the new designs. In particular, fans remember the camouflage-inspired jerseys from the 2013-14 season.
The new uniforms pay homage to the legacy of the team and look ahead to the next 50 years. George Gervin, who was a Spurs player for 50 years, is also a legend. His trademark gold watch and black shorts transformed the team from a struggling ABA league franchise to a NBA powerhouse. The new uniforms also feature branding from new jersey patch partner, Self Financial, a credit-building financial technology company.