Shaq is one of the most prominent names in the sport. His Dunkman Logo can also be found on many Jordan Shaq shoes. Shaq, who has a life-size statue in Los Angeles, was a prolific scorer and played in every major league for more than 20 years. The brand’s success was evident in the number of pairs it sold – 150 million in total!
Shaq actually started the business as a child. While he was playing for the Los Angeles Lakers, he wanted to create a line of affordable basketball shoes for the common man. Those days, the best shoes would cost up to two hundred dollars. Shaq seized this opportunity and developed his own line of shoes, which are still available today. As the businessman that he is, Shaq has carved out a unique niche for himself.
The Reebok Shaq Attaq was his first signature shoe. It featured a massive Graphlite torsional shank, and the first use carbon fiber in a basketball shoes. The tongue featured the Reebok Pump system. During his rookie year, Shaq was named the Eastern Conference’s starting center. He carried his Orlando Magic team to the playoffs, averaging 23.4 points and 13.6 rpg with 3.8 bpg.
The brand was a major influence on basketball in the subsequent seasons. O’Neal was not a fan of the brand but many players have supported it. Jayson Tatum, Russell Westbrook and Zion Williamson all wore Jordans. Among them are Jayson Tatum, Luka Doncic, and Bradley Beal.
Another notable feature of Shaq’s shoes was his ties with Reebok. While he was not signed by Nike, he had a long relationship with the company. In return, he had his shoes placed next to Michael Jordan stuff in retail stores. To promote his shoes and his brand in sports, he even used his own brand’s name. This gave Shaq a platform to gain fame. His many accomplishments have made him a popular choice for sportswear companies.
When Shaq was in his prime, he was a contender to be the first pick in the NBA draft. He wanted to be a star athlete and was looking for ways to make money from his success as a basketball player. The myth was confirmed by the failures of other big men who tried to sell sneakers. Shaq’s marketability was so strong that many sportswear manufacturers stepped in and offered him a contract. Nike and Reebok were eager to tap the young player’s talent.