Does it feel like you are constantly having to chase new business? Or are you spending hours on marketing with little impact on your business revenue?
Growing a business might seem like an uphill challenge, but it doesn’t have to be complicated. In fact, you can consistently grow your business by following just three simple entrepreneur tips.
Here are the top three ways to build your business and boost your revenue in 2021.
Create a Strong Online Presence
For entrepreneurs starting a business in 2021, an online web presence must be top of your priority list. It is the first thing prospective customers will look at, and it’s also your best tool for attracting leads into your business.
Keep your online presence simple and to the point. Instead of focusing on describing what you do, create a brand that tells your prospective customers how they will benefit from your fantastic products and services.
Publish content that is relevant to your brand. That doesn’t need to be blog posts if you don’t like writing. Podcasts, videos, or even images are enough to tell a story and build trust in your business.
Create social media accounts for your business too. You don’t have to be on social media every day. Still, a basic presence that includes some recently posted content will reassure customers that you are a modern business.
Create a Sales Funnel
A sales funnel is simply a way to start building clientele. It will allow you to generate regular new leads that will help you to prevent your business from fluctuating between revenue feast to revenue famine.
For a simple sales funnel, create engaging content, a promotion, or a freebie to entice your prospective customer.
Once you have their attention, you can ask for their contact details via an online subscription form and add them to your email list.
By encouraging your prospects to leave their contact details, you will have a high-quality list of potential customers that you can pitch to now or in the future.
And the more leads you have, the more potential for growth in your business. It’s a list of customers you can tap into at a moment’s notice if you want to boost your sales, for example, if you have a Black Friday offer to share.
Start Pitching to Potential Customers
Few people are ready to buy the first time they discover your business. If you only ever wait for people to show up and click on the buy button, you could be missing out on a lot of potential buyers who are still sitting on the fence.
So if you want to boost revenue, you’ve got to seek out those potential customers, address their reservations, and make your business pitch directly to them.
If you are selling products or services in the mid or high-end price range, you need to be able to do these pitches directly over the phone or in person to get the best results.
Here are some tips on creating a solid telephone pitch if you aren’t confident about what to say on a cold call.
Build Your Business by Focusing on Sales
When you want to build your business, don’t wait around for it to grow organically. Even with the best or most innovative product, solid revenue growth means being proactive in marketing, promoting, and selling.
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